Maximize Your Marketing Momentum by Adding These Resources to Your Entrepreneur's Cheat Sheet
Whether you are a startup founder launching an online business or a small business owner attempting to grow your company within your local community, it is essential you maximize your marketing efforts. Making the most of your time on social media or creating content to build your brand's reputation will help improve your ROI ratio. Rather than waste time on marketing efforts in a haphazard manner, you need to make a concerted effort to maximize the potential of your online activities. There are a number of helpful tools you can integrate into your marketing strategy to boost your brand's efforts online. Review the following resources to see which ones can improve your marketing ROI.
How Many Shares
How Many Shares helps you understand which social networks your potential customers are using. Add any URL from your site (or your competitor's) and discover details on the number of social shares the URL has received. Find out if Facebook, Twitter, or Reddit are the top choices for your audience or if you should be increasing your engagement on LinkedIn, StumbleUpon, or Google+.
If you want to tweet storm like well-known venture capitalist Marc Andreessen, Write Rack needs to be on your resource list. Build your thought leader reputation online by tweeting long posts of informative content. Write Rack breaks your content into smaller tweets and numbers each post so your Twitter followers know your posts are part of a group. If you are attempting to grow your reputation as a knowledgeable startup founder worth watching, Write Rack is a must-add tool for your resource list.
Another excellent social media marketing tool is RiteTag. Find the best hashtags for your Twitter, Instagram, or Pinterest posts to increase the spread of your company's online content. RiteTag also offers details on over-used hashtags you should avoid.
Free Survey Creator
For entrepreneurs wanting to solicit product feedback from their users, the Free Survey Creator tool is a must-discover option. Create multiple choice or text input surveys and add your creation to your website by pasting in a single line of HTML code. Solicit feedback on anything from the usability of your site to the terminology used in your marketing materials.
Building a list of helpful marketing resources is essential if you want your company to grow. Whether you want to increase investor attention on your startup or connect with social media users in your local community, utilizing a variety of outreach tools can help build your business. Will you be integrating any of the above-listed resources into your brand-building strategy?
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